USA Today's website features this guest column by an MD who makes the best argument I've heard so far for reining in the drug companies' habit of spending millions to put an avalanche of commercials for expensive, still-under-patent brand-name prescription drugs on our radios and TV sets. Always glad to see another besides me beating this drum.
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Drug companies
Date: 2007-02-15 09:34 pm (UTC)Nate B.
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Date: 2007-02-15 11:47 pm (UTC)For my part I'd rather see cigarette ads (some of which were quite witty and entertaining) come back to replace the revenue for drug ads, which are almost never witty and entertaining.
My urologist was discussing different drugs for me (when I was temporarily not covered by health insurance) and said of some drug, "It's about to go generic. We know that because they stop the free samples."
We could lover prescription drug costs by 14% by cutting out the ads. With Medicare picking up part of prescriptions, I think we all have a dog in this fight.
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Date: 2007-02-16 12:05 am (UTC)no subject
Date: 2007-02-17 06:59 am (UTC)