From Martha Stewart's official website, courtesy of my current temp client:
To paraphrase the late, great Casey Stengel, can't anybody around here spell this damn language? "Site" instead of "sight"? "In you home" instead of "in your home"? Jeeze Louise, a first-year copywriting intern knows better than this. One does not expect to see such egregious, glaring errors on a high-end, high-cost website run by the world's most famous domestic doyenne.
- Plus, Martha's friend Peter Arnell returns with a first look at the new state-of-the-art fire extinguisher you should have in you home.
- Designed as an appliance for the kitchen, the HomeHero works with its environment so people can keep it in plain site where they can quickly grab it in an emergency.
To paraphrase the late, great Casey Stengel, can't anybody around here spell this damn language? "Site" instead of "sight"? "In you home" instead of "in your home"? Jeeze Louise, a first-year copywriting intern knows better than this. One does not expect to see such egregious, glaring errors on a high-end, high-cost website run by the world's most famous domestic doyenne.
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Date: 2007-10-11 02:16 pm (UTC)Part of my corporate name is "Words and Design"; that includes clean copywriting and editing as well as clean design. I value substance over style and I pride myself on conveying information in a simple, easy to read manner.
Thanks for making my day today. :)
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Date: 2007-10-11 03:20 pm (UTC)no subject
Date: 2007-10-11 04:29 pm (UTC)That sounds like it should be a LOLcat caption...I can picture a cat with a paw hovering over the keyboard looking at the camera.
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Date: 2007-10-11 09:32 pm (UTC)no subject
Date: 2007-10-12 03:05 am (UTC)Dr. Whom, Consulting Linguist, Grammarian, Orthoëpist, and Philological Busybody